Monday, March 16, 2015

Community Plate by Oneida

This advertisement was published in 1920.
Description of Illustration: full color advertisement for Oneida, "Community Plate" flatware restored

The advertisement is for jewelry merchants from an old catalogue. Up until the late 1960s and early 70s, silverware and fancy serving pieces where commonly sold through jewelers and diamond merchants.

Text reads, "In the Spring, with the coming of Fresh Salads, Early Vegetables, Berries and other Fruits to the table, the demand for certain of the Fancy or Serving Pieces of Community Plate is greatly strengthened. 
      Now is the time to feature these Seasonable Pieces--the Cold Meat Fork, the Tomato Server, the Berry Spoon, the Cream Ladle, etc. Show them in your window. Displayed against the rich background of the Blue Gift-Boxes, they will attract scores of buyers into your store.

Oneida Community, Ltd., Oneida, N.Y.

Learn more about this company's history 

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